Posts

A Challenging Auto Industry Market

  Sometimes, Indian customers refuse to move on and that can have interesting effects. The Indian automobile market is a challenging place for many reasons, one of them being that customers sometimes refuse to move on. It’s something you rarely see abroad, but there are so many cases of manufacturers being forced to bring previous-gen models because buyers refused to accept their successors. Come to think of it, Toyota has been one of the few manufacturers confident enough to repeatedly pull the plug on a product that was widely successful. First the Qualis, then the Innova, and then the Innova Crysta - each more expensive than the other, and each subsequently being even more popular than the last. The company only relented this time around and some variants of the diesel Crysta will continue alongside the petrol-only Hycross. There are a few famous cases in the bike world, with each taking its own unique course. The TVS Apache RTR 160 2V, for example, is over a decade old and feel...